FACT:
The Internet is a big place. Yahoo recently announced it has just over 19.2 billion web documents, 1.6 billion images, and over 50 million audio and video files.
Yahoo Blog. August 15, 2005
FACT:
More than 80% of U.S. Internet users use search engines to find information.
Pew Internet & American Life, Jul. 2002
FACT:
Search position matters. 16% of Internet users only look at the first few search results, and 56% don't look beyond page two.
CyberAtlas, Nov. 2002
FACT:
'Pay-for-placement' search advertising is the fastest growing segment of online marketing and promotion. eMarketer, 2003
FACT:
'Pay-for-placement' search advertising delivers a higher return on investment (ROI) than other online advertising methods such as opt-in email or banner campaigns, and better brand awareness.
Jupiter Media Metrix, July 2001 & NPD Group, Jan 2001"
The Internet is a big place. Yahoo recently announced it has just over 19.2 billion web documents, 1.6 billion images, and over 50 million audio and video files.
Yahoo Blog. August 15, 2005
FACT:
More than 80% of U.S. Internet users use search engines to find information.
Pew Internet & American Life, Jul. 2002
FACT:
Search position matters. 16% of Internet users only look at the first few search results, and 56% don't look beyond page two.
CyberAtlas, Nov. 2002
FACT:
'Pay-for-placement' search advertising is the fastest growing segment of online marketing and promotion. eMarketer, 2003
FACT:
'Pay-for-placement' search advertising delivers a higher return on investment (ROI) than other online advertising methods such as opt-in email or banner campaigns, and better brand awareness.
Jupiter Media Metrix, July 2001 & NPD Group, Jan 2001"
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